Privacy Policy

Effective Date: August 2025

CherryFitness.com (“we,” “our,” “us”) is committed to protecting your privacy and respecting your personal data. This Privacy Policy explains how we collect, use, store, and share your personal information when you use our website and services.

1. Who We Are

CherryFitness.com acts as the “data controller” for the purposes of applicable data protection laws.

If you have any questions about this policy or how we handle your data, contact us using the form below.

2. Information We Collect

We may collect the following types of personal information:

Contact Information: Name, email address, phone number.
Fitness & Health Information: Goals, health considerations (only if you voluntarily provide it, and only to personalise services).
Technical Data: IP address, browser type, device type, operating system, referral source, and browsing behaviour on our site.
Marketing & Communication Preferences.

3. How We Collect Your Data

We may collect personal data when you:

Book a class or event.
Fill out a form or questionnaire.
Subscribe to our newsletter.
Contact us via email or chat.
Browse our website (via cookies and similar technologies).

4. How We Use Your Information

We use your personal data for:

Providing our services and products to you.
Managing bookings, payments, and customer accounts.
Personalising your fitness plans or recommendations.
Sending you service-related communications.
Sending you marketing communications (only if you opt in).
Improving our website, services, and user experience.
Complying with legal or regulatory requirements.

5. Legal Bases for Processing (UK/EU GDPR)

We process your personal data based on:

Contract: To provide services you’ve requested.
Consent: For marketing or collecting special category data (e.g., health information).
Legal Obligation: To comply with laws or regulations.
Legitimate Interests: For improving services and ensuring site security.

6. Sharing Your Information

We may share your data with:

Service Providers: Payment processors, email marketing platforms, hosting providers, booking systems.
Professional Advisors: Accountants, lawyers, or auditors.
Authorities: If required by law or to protect rights and safety.

We do not sell your personal data to third parties.

7. International Transfers

If your data is transferred outside the UK/EEA, we ensure it is protected through approved safeguards such as Standard Contractual Clauses or equivalent measures.

8. Data Retention

We keep your data only as long as necessary for the purposes outlined in this policy, or as required by law. After that, it will be securely deleted or anonymised.

9. Your Rights

Under applicable data protection laws, you have the right to:

Access the personal data we hold about you.
Request correction of inaccurate data.
Request deletion of your data (“right to be forgotten”).
Restrict or object to our processing.
Withdraw consent (where processing is based on consent).
Data portability (receive a copy of your data in a usable format).

To exercise your rights, contact us using the form below.

10. Cookies & Tracking

We use cookies and similar technologies to improve site performance, analyse usage, and personalise content. You can manage cookie preferences through your browser settings.

11. Security

We use appropriate technical and organisational measures to protect your data against unauthorised access, loss, or misuse. However, no online service can guarantee complete security.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on this page with the updated effective date.

Cherry Fitness